Art Direction + Design
My Role: Art Director
Made with: Solo
Tools: Adobe CC, Figma
Made with: Solo
Tools: Adobe CC, Figma
01. Tidal
02. Vaseline
01. Tidal
02. Vaseline
Tidal
Digital Design
Your Route
The Ask: Craft a data-driven storytelling campaign that creatively transforms listener data in a new and exciting way, compelling them to share on social media.
The car is both the final sound check for artists, and where listeners feel most free
to blast their favorite songs. Tidal turns your annual listening recap into a journey you can see and share.
The Ask: Craft a data-driven storytelling campaign that creatively transforms listener data in a new and exciting way, compelling them to share on social media.
The car is both the final sound check for artists, and where listeners feel most free
to blast their favorite songs. Tidal turns your annual listening recap into a journey you can see and share.
The Ask: Craft a data-driven storytelling campaign that creatively transforms listener data in a new and exciting way, compelling them to share on social media.
The car is both the final sound check for artists, and where listeners feel most free to blast their favorite songs. Tidal turns your annual listening recap into a journey you can see and share.
How it works:
A short questionnaire prompts users to reflect on their moods and the artists they turn to when feeling them.
Visualized User Data Told Through Story Posts
For Social listener data is told from a passenger’s perspective
Tidal x Oculus
Tidal lets users share playlists by virtually stepping into each other’s cars and riding together in an immersive VR experience.